Tähistaeva Kodu branding and website

The problem

Tähistaeva Kodu (Starry Sky Home) is a new residential development in Saku, a 15-minute drive from central Tallinn. When the developer came to us, the project had nothing to show yet: no name, no brand and no website. It needed all three to start selling plots.

The solution

We started with the name. Tähistaeva Kodu tells the story of a cosy home in the middle of nature, under the stars. We then created the brand story, slogan, logo, colours and typography. The calm, natural palette speaks to families who like to know their neighbours and value quality and balance. With no photos or video yet, we cut a header video from stock footage that captures the feeling of the place. The website brings the brand to life with interactive solutions. Each plot has its own detail view with a map, the sun’s path and key building rules, plus a PDF that buyers can download. We also designed a 4 × 8 m billboard for the site and banners for partner banks’ home-loan offers, and set up Google Ads.

The results

A development that started from zero now has a recognisable brand and a website that sells. By November 2026, 44 of its 82 plots had been sold and 7 more were reserved, according to the developer’s website.

Live website: tahistaevakodu.ee