The problem
Freya Estetica is a beauty salon in Tallinn that offers non-invasive treatments. At the start of 2025 it was moving to a new address in the Old Town. Before the move, it needed a finished logo, signage that would help clients find the new place and materials in one style.
The solution
We refreshed the visual identity to blend elegance and professionalism. The salon wanted to keep the blue it was known for, so deep blue tones carry trust, while soft pastels reflect the gentleness of care.
For the new address, we designed the signage, including the shared entrance door, where Freya’s logo and opening hours sit alongside two other tenants. Business cards, posters, print materials and social media visuals followed in the same style.
The results
Freya Estetica moved with one consistent look, from the door on the street to social media.
Client
Our Input
Visual Identity
