The problem
All41 Studios is one of Games Global’s game studios. Based in Tallinn, it creates casino games for mobile and desktop. Its name and logo were often read as “all forty-one”, not “all for one”, and the question on the table was whether to change the name.
The solution
We kept the name and gave it a better story. All For One comes from the musketeers’ motto: “All for one and one for all.” It describes how the team works together and what it believes in. The number stays part of the story too: 41, the forty-first game studio.
Inspired by the pixel world of games, we designed a playful logo where the name reads clearly at first glance. We built the brand around it, from the pattern and presentation template to social media visuals and merchandise designs.
The results
The studio kept its name and gained a story it can tell. All41 Studios became All For One Studios, with a logo that is easy to read and remember.
According to iGaming Today, All For One Studios now has more than 50 slot games and a team of around 30 people, and releases its games through Games Global.
Client
Our Input
Visual Identity
