The problem
Mobire offers full-service car rental. From 2025, vehicle registration fees and taxes were introduced in Estonia, but Mobire had a solution: sign a contract now and drive for up to five years without additional tax costs. The message had to reach potential clients with a touch of humour.
The solution
A well-thought-out message, a humorous approach and a clear value proposition were at the heart of the campaign: with Mobire, your car worries are taken care of so you can enjoy life. The process from concept to execution took two weeks.
The results
Within a few weeks, website visits increased by 71%, inquiries by 65% and new visitors by 87% compared to the previous period.
Client
Mobire
Our Input
Advertising
Campaigns
Campaigns
