Juhani Puukool
Our input
- Copywriting
- Digital marketing
- Design & Print
- Campaign
- Outdoor Media
Client
Juhani PuukoolJuhani Puukool, which has been in business for a quarter of a century, wanted a campaign to raise awareness and visibility and direct people to their online shop to buy plants. We wanted to highlight the different plants on offer at Juhani Puukool – so we created plant calabashes that would appeal to gardeners and make them smile. Juhani Puukool’s wide range of products gave us the freedom to make a series of calabashes consisting of eight plants, which were used in both digital and outdoor media.
Juhani Puukool, which has been in business for a quarter of a century, wanted a campaign to raise awareness and visibility and direct people to their online shop to buy plants. We wanted to highlight the different plants on offer at Juhani Puukool – so we created plant calabashes that would appeal to gardeners and make them smile. Juhani Puukool’s wide range of products gave us the freedom to make a series of calabashes consisting of eight plants, which were used in both digital and outdoor media.